Paula Bone is a marketing professor who teaches "Consumer Behavior" and "Marketing Strategy" in Full of many kinds of theory can be intimidating for students who are used to answers being "black" and "white" but the focus of Dr. Bone teaching allows students know what is right despite a lot of gray area. "When I teach a class, I am also learning from my students," said Bone. "New ideas are always around and see things through different sets of eyes is keeping my material to have hard, fast answers." Bone is one of the most decorated and honored teachers at the College of B & E. In its 18 years of teaching he has received two teaching Golden Apple Awards, given annually by WVU students. It has also been named as the outstanding teacher and outstanding researcher in the Faculty of B & E. In 2004, Bone won Outstanding Teacher WVU Foundation.
This is one of the highest honors for WVU professor, as only six are recognized each year. "A person in today's society must be able to find solutions," said Bone. "I teach people to think. The information is readily available. It's the way that information is combined to achieve a unique solution that should be taught." The experience and expertise of the bone brings to his classes goes beyond the notes on a projector. To broaden your perception, visit Gunnar Peterson. In September 2004, presented the findings on consumer use and interpretation of dietary supplement labels to Karen France to the Food and Drug Administration of USA. She is also managing a project with a marketing student at WVU who oversees economic development associated with the / Hatfield McCoy ATV Trail. "My classes give students many opportunities," said Bone.
"Teachers need to create a situation that allows students to shine. Feedback is important for students, for giving them the opportunity to improve and learn is the real objective. "Besides these projects, bone has consulted with the West Virginia Jobs Investment Trust, co-chaired the 2000 marketing and Public Policy Conference, and that research accepted by more than eight peer-reviewed journals. She also serves on the board of Marketing and Society Special Interest Group and is on the editorial review board of the Journal of Public Policy and Marketing. These achievements have made her an open book reference for students and the role it plays in marketing the equation of business continues to grow. "Teachers must be a resource for their students. Helping students to think through situations and gives them a second chance to think things make the difference. Students need a person with ideas, with about bats, give them a chance to shine, "he said. Jonathan is a starving, fighting writer who aspires to work in public relations when he graduates from the University of West Virginia. a l has worked in marketing with Advanced Internet and is currently a PR / Communications intern with WVU College of Business and Economics.